Program Manager, Media Relations
Sutter Health
In coordination with the leadership for Media Relations, create innovative communication plans, strategies, and messaging that engage Sutter Health employees in novel and compelling ways that inspire, influence and inform. Take a proactive research and Lean-based approach to developing and implementing internal communications plans and strategies for the assigned focus area that builds employee awareness, understanding and commitment to Sutter Health. Oversee the development and implementation of communication strategies and plans that advance Sutter Health’s culture, explain key focus area initiatives and foster an understanding of corporate strategies. On behalf of the Sutter Health Communications Department, create innovative and integrated campaigns, activities and events employing a variety of channels and vehicles: interpersonal, town hall meetings, video, newsletter, traditional and social medial, print, podcasts, and digital. In partnership with the Creative Director, cultivate a “One Sutter” corporate identity through illustrative graphics, classic typography, engaging photos, inspirational videos and on-point messaging. Ensure the consistent and appropriate use of Sutter Health’s brand assets. As necessary, oversee contract communication professionals to ensure aligned communications around strategic priorities. Continually evaluate communications plans and collateral to ensure the effectiveness of the content and distribution methods.
This role will involve working out of local Sutter hospitals from San Francisco to Santa Rosa 50% of the time. The majority of that time will be spent supporting California Pacific Medical Center in San Francisco. This role will also involve working on-call 1 out of every 6 weeks.